He was co-founder (with Dr. Tim Black, CBE) of Population Services International (PSI) and served as PSI president before founding DKT.
Phil has been championing the benefits of social marketing for over four decades. Earlier he served as deputy director of CARE’s program in India.
He is author of Let Every Child Be Wanted: How Social Marketing is Revolutionizing Contraceptive Use Around the World (1999) and of more than 20 published articles on international development, family planning and the use of social marketing techniques to promote family planning and HIV/AIDS prevention programs.
